A system-integrated approach for the design of tourist areas at the local level under changing conditions:A case study in the Altay Mountains

The existing approaches for the design of tourist areas often lead to limited flexibility in project implementation.To realize a more flexible approach,in this study,we formulated a model for planning and designing tourist areas at the local level.Moreover,specific tools for analyzing tourist areas and ensuring sustainable development under changing conditions were developed.This study was conducted in two tourist regions,Biryuzovaya Katun tourist complex and Belokurikha destination(including Belokurikha City with Belokurikha 2 Gornaya tourist complex and surrounding areas),in the Altay Mountains.We employed the recreation opportunity spectrum and proposed a system-integrated programming approach for the design of tourist areas at the destination and site levels.The key of this approach was the collection and analysis of current spatial data,including the spatial distribution of attractions and visitor flows.We constructed heat maps using video recording and unmanned aerial vehicle(UAV)observation data.Moreover,we analyzed the video stream using an image-analyzing framework You Only Look Once(YOLO)v5 software.The heat map of visitor flows based on video recording data in the Andreevskaya Sloboda museum of Belokurikha 2 Gornaya tourist complex allowed us to highlight the most attractive sites in this area and classify them into one of three types:points of functional concentration,points of transitional concentration,and points of attractions.The heat maps in Biryuzovaya Katun tourist complex,created using UAV observation data,allowed us to determine the spatiotemporal patterns of visitor flows and tourists’preferences throughout the day within four time intervals:09:00-12:00,13:00-14:00,14:00-15:00,and 16:00-18:00(LST).The maximum visitor flow density occurred from 16:00 to 18:00 in the beach area of the artificial lake.A comparison between the visitor-concentrated sites and the current facilities provided insights into the demand for attractions and facilities and the lacking areas.Heat maps are useful in analyzing the land use at the site level,while zoning based on the recreation opportunity spectrum can be used to design tourist areas at the destination level.The proposed methods for analyzing the use of tourist areas contribute to the development of adaptive tourism design.

How Sense of Ritual in Tourism Impacts Tourists’Co-Creation of Tourism Experience Values:A Study Based on the Theory of Value Co-Creation

Establishing a sense of ritual within tourism consumption scenarios offers tourists the opportunity for interactive engagement.Drawing upon the value co-creation theory,this study constructed an influence mechanism model to examine tourists'active engagement in the process of co-creating tourism experience values.It employed Partial Least Squares Structural Equation Modeling(PLS-SEM)to empirically test the proposed hypotheses.The findings demonstrate that the model constructed in the present study exhibits robust reliability,validity,and explanatory power.The perception of the sense of ritual in tourism exerts a significant positive influence on tourists’co-creation of tourism experience values,thereby significantly enhancing both the communitas and flow experienced by tourists during their travels.Moreover,such communitas and flow can mediate the influence of the sense of ritual in tourism on tourists’co-creation of tourism experience values.This study contributes to advancing the current research on tourists’co-creation of tourism experience values and the sense of ritual in tourism,thereby providing theoretical foundations for cultivating a sense of ritual within tourism consumption scenarios.

Investigating the tourism image of mountain scenic spots in China through the lens of tourist perception

A favorable tourism image of high-quality mountain scenic spots(HQMSS)is crucial for tourism prosperity and sustainability.This paper establishes a framework for investigating the tourism image based on cognitive-emotion theory and uses natural language processing(NLP)tools to clarify the cognition,emotion,and overall tourist image of the HQMSS in China from the perspective of tourist perception.This paper examines the multi-dimensional spatial differentiation of China's overall image,including province,scenic spot scales,as well as the spatial pattern of the overall comprehensive tourism image.Strategies for comprehensively improving HQMSS's tourism image are also formulated.The results show that:(1)The cognitive image of Chinese HQMSS is categorized into core and marginal images,and the core images such as scenery and cable car are the expression of the uniqueness of mountainous scenic spots.Additionally,the cognitive image is classified into six dimensions:tourism environment,tourism supporting facilities,tourism experience,tourism price,tourism service,and tourism safety.(2)Positive emotions are the dominant mood type of HQMSS in China,followed by neutral emotions,with negative emotions being the least frequent.Emotional images vary across dimensions,with tourism environment and tourism experience evoking relatively higher emotion.(3)The spatial pattern of HQMSS for each dimension at the national,provincial,and scenic scales is diversifying.This article provides a multidimensional perspective for investigating the tourism image of mountainous scenic spots,proposes targeted recommendations to improve the overall image of HQMSS in China,and can greatly contribute to the sustainable development of mountain tourism.

Development of Yimeng Red Tourism Resources from the Perspective of Tourist Perception

In this paper,the connotation of red tourism is explained from a new perspective firstly.On the basis of summarizing and evaluating the red tourism resources in Yimeng,combined with the current development status of red tourism in Yimeng region,based on the subjective evaluation of tourists on the development of red tourism in Yimeng region,several targeted suggestions for the development of red tourism in Yimeng are proposed.

The Mediating Effect of Social Media on the Relationship Between Travel Preference and Tourist Behavior of Local Tourists in Davao City

This paper aims to determine the mediating effect of social media on the relationship between travel behavior and tourist preference.This paper utilized the mediation analysis design to determine whether social media significantly affects the independent and dependent variables.For the statistical tools,the proponents of the study utilized descriptive statistics,Sobel’s test,mean and standard deviation.Also,the proponents of the study utilized data from questionnaires gathered through an online google form.Most of the respondents are single females,college-level,and use Facebook most of the time.Therefore,this is the social media platform that the majority utilize.It has been revealed in the study the three sets of correlated variables:Travel behavior vs.tourist behavior,travel preference vs.social media,and social media vs.tourist behavior,have a strong positive linear relationship between the two quantitative variables.Thus,the study proponents concluded that there is an indirect effect between the travel preference and tourist behavior of local tourists in Davao City via social media.Lastly,the study’s findings reveal the fundamentals of how visitors make decisions,which are essential for enhancing the competitive advantages of cultural destinations.Significant findings from the study are beneficial to the growth of cultural tourism in Davao City.

The Impact of Destination Image on Tourist Willingness to Revisit:A Case Study of Nanning Garden Expo

The researcher aims to examine the impact of destination image of Nanning Garden Expo on tourist willingness to revisit.In this study,Nanning Garden Expo,a famous comprehensive park in Nanning,Guangxi,is selected as the research object.Based on previous literature and theories,the author analyzes and explores the relationship between the destination image of Nanning Garden Expo and tourist willingness to revisit.The research tool is questionnaire and the sample size of the survey data is calculated by Cochrane formula,and the data collection volume is 385.The statistics used in the data analysis are descriptive statistics including frequency distribution,percentage,mean,standard deviation,and inferential statistic for testing hypothesis.The researcher applies multiple regression analysis models to examine which independent variables have strong or weak relationships with dependent variables.Hypothesis test indicates that destination image has a significant positive impact on tourist willingness to revisit.Based on the results of the empirical study,relevant suggestions are proposed for how to enhance tourist willingness to revisit for Nanning Garden Expo and promote the healthy and sustainable development of tourism.

Tourists’Willingness to Pay for Recreation Services in Nyerere National Park,Tanzania:Are We Overvaluing or Undervaluing Our Nature Recreation Resources?

This study estimated tourists’Willingness to Pay(WTP)per day for recreation services in Nyerere National Park(NNP)and compared these values with daily travel costs that are incurred by tourists to visit NNP in order to inform whether recreation resources in the park are overvalued or undervalued.The study revealed that tourists’WTP per day for recreation services was estimated at$237.4 and$1521 for resident and non-resident tourists,respectively.The estimated tourists’WTP values exceed the daily travel costs currently incurred by tourists,which are$201.04 and$1517.97 for resident and non-resident tourists,respectively.This indicates that tourists are willing to spend more to enjoy recreation services in NNP,which signifies that recreation resources in NNP are slightly undervalued.In addi­tion,the findings disclosed that the largest share of tourist daily travel expenses is allocated to transportation services,and very little is paid to the park as a conservation fee.It was revealed that out of the daily travel expenses incurred by non-resident and resident tourists,only 4.62%and 2.23%are respectively paid directly to NNP as conservation fees.This study considers that allocation is not very fair;thus,NNP,in collaboration with TANAPA,needs to adjust the current entrance or conservation fee and reduce the transportation costs charged by tourist companies.The travel costs incurred by tourists,age,education,monthly income,site visited,substitute site,and quality of park were identified as significant factors in influencing tourists’WTP for recreation services in NNP.Thus,policies oriented to reduce tour­ists’transportation costs and improve the quality of national parks would attract more tourists to NNP.

Return of Chinese Tourists

South Africa on 29 March received the first group of 13 tourists from China over the past three years.The tourists,taking a flight from Air China,landed at O.R.Tambo International Airport in Johannesburg and were welcomed by people from different walks of life.

Factors determining changes in the network of marked hiking trails in the Sudetes

Hiking trails are a basic type of tourist infrastructure,which,on the one hand,make areas available for tourist traffic,and on the other hand,can contribute to the protection of the natural environment(if they are well designed and maintained).Owing to the variety of performed functions,their designation is determined by several factors:natural,technical,economic,social.Networks of trails change constantly.The aim of this article is to determine exactly what factors influence transformations within the hiking trail networks and what is their significance.To this end,three study areas in the Sudetes were analysed:one on the Polish side of the Sudetes-the Table(Stołowe)Mountains,and two on the Czech side-the rock town near the village of Sloup vČechách and the central part of Zlatohorskávrchovina.An analysis of changes in the shape of the networks over time was carried out,as well as surveys of institutions that were responsible for or influenced these transformations.These areas are characterised by a significant level of changes in the trail network.Among the factors influencing these changes,the tourist attractiveness of the area,the resilience of the environment,the intensity of tourism traffic,the environmental transformations associated with it,the history of tourism development and land ownership changes should be considered the most important.At each stage of forming networks,the key factor should be tourists’needs,including the desire to escape the urbanised environment.For this reason,trails should avoid roads with artificial(hard)surfaces and heavy automobile traffic.

Linguistic landscape and its impacts on place-making in mountain destination:A case of Mogan Mountain Town of Huzhou City,China

The place and placeness are believed to be a crucial perspective for comprehending the transformative dynamics of tourist destinations in the context of globalization and the rapid development of the tourism industry.As the material carrier of language,linguistic landscape is an intermediary for people to endow emotions and personalities into the place,becoming an effective path for exploring the place-making in a certain area.Mogan Mountain is a famous national tourist resort,which is located in Mogan Mountain Town,Deqing County,Huzhou City,China.This is a good case area for studying the relationship between linguistic landscape and placemaking in tourist destinations.There are two theories that form the theoretical foundation of the study,namely the place and the geosemiotics.Firstly,the results showed the overall style of the linguistic landscape.Multilingual labelling(52.7%),official signs(55.3%),and standardized Chinese characters predominantly shaped the linguistic landscape,with English and other languages being complementary.Secondly,from the perspective of three dimensions of the geosemiotics framework,such as inscription,language preference,and placement position,we conduct a comprehensive semiotic analysis of the linguistic landscape,which encompasses diverse facets such as fonts,materials,shifts in state,text vectors,and symmetrical arrangements.Finally,we explore the influence of linguistic landscapes on the place-making of Mogan Mountain through the dimensions of location,locale,and sense of place.The information on linguistic landscapes indicates the geographical location.These linguistic landscapes play an important role in constructing the language order,nostalgic atmosphere,exotic atmosphere,and elegant and tasteful lifestyle of the public space in Mogan Mountain.Readers of linguistic landscapes,including tourists and residents,generate and identify with the unique sense of place in Mogan Mountain.These linguistic landscapes construct the destination placeness of Mogan Mountain that combines both foreign and nostalgic styles,and the integration of Chinese and Western cultures.It will help promote the image positioning of tourism destinations and have practical guiding significance for the tourism planning,landscape-making,language management,and other aspects of tourism destinations.

The coordinated evolution of ecological environment,public service,and tourism economy along the Silk Road Economic Belt,using the Dual-Carbon Targets

Carbon peak and carbon neutrality(dual-carbon)are important targets for the international response to climate change.The Silk Road Economic Belt is a strategic resource region and is important for future ecological environment and tourism development.Based on the“dual-carbon”targets,the Single index quantification,Multiple index synthesis,and Poly-criteria integration evaluation model were used in this study to measure the coordinated development index of the ecological environment,public service,and tourism economy along the Silk Road Economic Belt and to analyze its spatial and temporal evolution.Further,it explores the dynamic evolution and development trend of the three systems using the Kernel Density and Grey Markov Prediction Model.The results show that the coordinated development index along this region needs to be improved during the study period.Furthermore,the coordinated development index of the Southwest region is relatively higher than that of the Northwest region.From the development trend of the three systems,all of them develop in a stable manner;however,the tourism economy system is easily affected by external disturbances.The coordinated development index of the three systems changes dynamically and tends to be in a good state of coordination.There is a certain spatial and temporal heterogeneity.The gravity center of the coordinated development index has been in the Southwest region.During the forecast period,the coordinated development index along this region will improve significantly,while insufficient and unbalanced development will continue.

Celebrate Chinese New Year with Great Joy

Series of Activities for 2024 Chinese New Year Launched by the Ministry of Cultureand Tourism From January 18 to March 11, the Ministry of Culture and Tourism ofthe People's Republic of China organizes the 2024 Chinese New Yearthemedcultural and tourist activities "Celebrate the Chinese New Year withGreat Joy", which includes 25 main activities in 7 major sections, coveringpeople-benefit art performances, public service activities, demonstration ofintangible cultural heritage experience, tourism and leisure consumption,ice & snow research and tourism, cultural exhibitions, international anddomestic interaction and other fields, with supply of high-quality cultural andtourist products, so as to enrich the holiday life of the people and to meet thepeople's requirements for a happy New Year.

China Ushers in Consumption Boom During Chinese New Year

Chinese New Year holiday has ignited a new round of consumption boom.During the eight-day holiday,China experienced an estimated 474 million domestic travel trips,China's Ministry of Culture and Tourism reported.The number of trips marked the 34.3%increase from the year prior and a 19%jump from 2019.According to government figures,domestic tourists spent over 632.687 billion yuan,an increase of 7.7%compared to holiday spending in 2019 and a 47.3%year-over-year hike.China witnessed approximately 6.83 million cross-border tourists during the holiday period,with about 3.6 million outbound tourists and 3.23 million inbound tourists.

Water Town Zhouzhuang

Every year this scenic water town is crowded with tourists and is an ideal place for those interested in getting a glimpse of the landscape that is characteristic of traditional southern Chinese towns.

2024 Inner Mongolia Featured Folk Activities Contributing to Chinese New Year Tourism Economy Achieving a Record High

During 2024 Chinese New Year,the Inner Mongolia Autonomous Region,taking the opportunity of building the brand of"Northern Border Culture",took the chance to hold the 14th National Winter Games,and launched more than 1,500 featured activities in 7 categories with the theme of"Celebrating Chinese New Year with Dragons and Horses to Welcome the New Spring".Efforts were made to provide abundant product supply,give full play to the advantages of ice&snow tourism in InnerMongolia Autonomous Region,achieving in meeting the various cultural and tourist requirements of travelers,and enriching new tourist models such as"tourism+sports","tourism+folk customs","tourism+camping"and"tourism+cross-country program".

Cultural Elements in the Translation of Tourist Materials

Although on the surface translation deals with language,it actually deals with cultures due to the special relationship between language and culture.As a result,cultural elements play an important role in the translation of tourist materials.The paper starts with the features of tourist materials and presents three major translation strategies on dealing with different kinds of tourist materials.

WORLD NEWS

DENMARK A tourist looks out at icebergs in an ice bay in Greenland on 15 July.FRANCE An Olympic Torch Relay event is held in Paris on 14 July on the occasion of the Bastille Day,the French national day.

A Boost to Inbound Tourism China sees surge in foreign travellers following introduction of visa-free transit measures

One of the viral terms on Chinese social media these days-“city bu city”–was actually created by a foreign tourist.The tourist,a blogger,used the term,which literally means city or not city,in a short video he filmed while visiting the Great Wall,wondering whether the place is like a fashionable big city.

On Translation Techniques in Chinese-English Translation of Tourist Materials

Most overseas tourists get the first impression of the place they will visit from tourist materials.Therefore,good translations of tourist materials become one of the key factors which attract overseas tourists.The translating techniques,such as Transcription,Addition,Omission,Rewriting,can help translators produce good translations.

The C-E Translation of Cultural Elements in Tourist Materials from Skopostheorie

The thesis mainly disucsses two problems caused by cultural differences,namely cultural default and language conventions in tourist materials.To deal with these translation dificulties,a variety of methods including explanation,adding,analogy and comparison,deletion,paraphrase and adaptation are put forward to realize the intended function of the target texts under the guidance of Skopostheorie.