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Analysis of E-trade Strategy of Zhengzhou Airport Economy Zone
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作者 CHANG Guang-shu 《International Journal of Plant Engineering and Management》 2014年第4期239-245,共7页
In the future,cross-border e-commerce will be the dominant form of international trade. Zhengzhou Airport Economy Zone( ZAEZ) has a huge advantage on the development of e-trade as the only comprehensive pilot city o... In the future,cross-border e-commerce will be the dominant form of international trade. Zhengzhou Airport Economy Zone( ZAEZ) has a huge advantage on the development of e-trade as the only comprehensive pilot city of e-trade. By utilizing SWOT method,this paper analyzed the advantages and weakness of e-trade of ZAEZ and discussed the opportunities and threats. Finally, the countermeasures which promote the rapid development of e-trade of ZAEZ were proposed. 展开更多
关键词 E-trade E-COMMERCE Zhengzhou Airport economy zone(ZAEZ) SWOT Analysis
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