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A Review and Critique of Discourse Mode of Public Administration Slogans——Based on the Study of Postmodern Public Administration Discourse Theory
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作者 Chen Hongyan 《学术界》 CSSCI 北大核心 2017年第8期307-314,共8页
Public administration slogans include oral and written slogans which made by governments at all levels according to the policy or administration under the propagation tasks. T he purpose is to enhance propaganda effec... Public administration slogans include oral and written slogans which made by governments at all levels according to the policy or administration under the propagation tasks. T he purpose is to enhance propaganda effects by repeating the same concepts and objectives. While the democratic awareness in public discourses is keep growing,there are some surveys on the quality of public administration slogans. In order to improve the quality of public administration slogans,governments in Anhui Province should organize professionals and pay closely attention to the guidance of policy before they sort,edit,produce and release public administration slogans. 展开更多
关键词 公共行政 话语 后现代 述评 质量管理 宣传效果 民主意识 公益广告
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