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Differences between the Domestic and Foreign Acquisition of Cosmetics Enterprises
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作者 Zhang Jing 《China Detergent & Cosmetics》 2019年第3期15-16,共2页
Background In recently years, a rising number of brands are eyeing for entering into the huge market of cosmetics industry. For the purpose of pursuing further development, various enterprises prefer to acquisition, b... Background In recently years, a rising number of brands are eyeing for entering into the huge market of cosmetics industry. For the purpose of pursuing further development, various enterprises prefer to acquisition, by which they can re-organize resources or explore new markets, in a bid to gain a foothold among the competitive cosmetics market, and those who have been acquired may break through development bottleneck when they encountering difficulties. 展开更多
关键词 COSMETICS ENTERPRISES ACQUISITION
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