Expanding a city’s cultural influence through museums is a growing trend in local efforts to promote cultural advancement and communication in China in the context of international engagement in the new era.Chengdu M...Expanding a city’s cultural influence through museums is a growing trend in local efforts to promote cultural advancement and communication in China in the context of international engagement in the new era.Chengdu Museum,which opened its new venue to the public in 2016,has emphasized the importance of engagement with foreign visitors as a key focus of its recent development.This aligns with Chengdu’s goal of establishing itself as a world-renowned cultural and creative city during the 14th Five-Year Plan period(2021–2025).This paper summarizes the approaches of renowned Chinese and foreign museums to expanding their international influence,citing examples such as the British Museum,the Louvre Museum,and the National Museum of China.Based on a case study of Chengdu Museum’s efforts to enhance its international communication capacity since 2016,several suggestions are put forward for urban museums regarding how to increase research capability,create a media matrix,and develop cloud exhibition platforms.This study aims to provide some insights for museums to effectively integrate resources to preserve urban culture urban culture and enhance the global influence of Chinese culture.展开更多
Museums’building of international communication capacity has become a hot topic in museology.Featuring unique resources of ancient Shu culture,Sanxingdui Museum is of great value in international communication.This p...Museums’building of international communication capacity has become a hot topic in museology.Featuring unique resources of ancient Shu culture,Sanxingdui Museum is of great value in international communication.This paper first reviews previous studies in this area,then analyzes the efforts made by present-day museums in China and abroad to raise their international profile,and later probes into the current status of Sanxingdui Museum’s building of international communication capacity.On this basis,this paper summarizes the countermeasures Sanxingdui Museum took and proposes suggestions regarding the building of its international communication capacity.Sanxingdui Museum should work harder to improve its overseas exhibitions,protect and study its cultural relics,advance the application for World Heritage status,and promote the Sanxingdui brand via multimedia.展开更多
文摘Expanding a city’s cultural influence through museums is a growing trend in local efforts to promote cultural advancement and communication in China in the context of international engagement in the new era.Chengdu Museum,which opened its new venue to the public in 2016,has emphasized the importance of engagement with foreign visitors as a key focus of its recent development.This aligns with Chengdu’s goal of establishing itself as a world-renowned cultural and creative city during the 14th Five-Year Plan period(2021–2025).This paper summarizes the approaches of renowned Chinese and foreign museums to expanding their international influence,citing examples such as the British Museum,the Louvre Museum,and the National Museum of China.Based on a case study of Chengdu Museum’s efforts to enhance its international communication capacity since 2016,several suggestions are put forward for urban museums regarding how to increase research capability,create a media matrix,and develop cloud exhibition platforms.This study aims to provide some insights for museums to effectively integrate resources to preserve urban culture urban culture and enhance the global influence of Chinese culture.
文摘Museums’building of international communication capacity has become a hot topic in museology.Featuring unique resources of ancient Shu culture,Sanxingdui Museum is of great value in international communication.This paper first reviews previous studies in this area,then analyzes the efforts made by present-day museums in China and abroad to raise their international profile,and later probes into the current status of Sanxingdui Museum’s building of international communication capacity.On this basis,this paper summarizes the countermeasures Sanxingdui Museum took and proposes suggestions regarding the building of its international communication capacity.Sanxingdui Museum should work harder to improve its overseas exhibitions,protect and study its cultural relics,advance the application for World Heritage status,and promote the Sanxingdui brand via multimedia.