The novel coronavirus pneumonia is coming to an end,and then comes the boiling summer season.Sunscreen products will soon become one of the essential products for consumers.In recent years,the demand for sunscreen is ...The novel coronavirus pneumonia is coming to an end,and then comes the boiling summer season.Sunscreen products will soon become one of the essential products for consumers.In recent years,the demand for sunscreen is increasing,since people are gradually aware of the harm of ultraviolet to human skin.Sunscreen products realize their function mainly through inorganic and organic active ingredients,in order to prevent sunburn,light aging,and suntans.Due to the above sunscreen performances and skin-beautifying functions,sunscreen products are increasingly popular in the market.They are becoming one of the fastest growing categories in the cosmetics market.It is estimated that the global sunscreen market will expand to US$11.569 billion by 2020.展开更多
Since the reform and opening-up in 1980s,China’s baby and children cosmetics industry has been budding.A historical event,the birth of Yumeijing moisture cream for children in 1980,marks the seeds of the industry.The...Since the reform and opening-up in 1980s,China’s baby and children cosmetics industry has been budding.A historical event,the birth of Yumeijing moisture cream for children in 1980,marks the seeds of the industry.The brand also emerges as a pioneer in the local baby and children cosmetics industry.Up until the early 1990s,as people become more willing to spend,China’s baby and children cosmetics industry began toflourish.A marker is JOHNSON&JOHNSON’s inroad into Chinese market.Throughout the entire 1990s,child care brands led by JOHNSON&JOHNSON were advertising the importance of skin care for babies and children.展开更多
In recent years,the development of China cosmetics industry has been tough.Many agents and insiders have been shifting to other industries after meeting with such difficulties.However,NBS released the latest retail da...In recent years,the development of China cosmetics industry has been tough.Many agents and insiders have been shifting to other industries after meeting with such difficulties.However,NBS released the latest retail data on January 20,2020 that the retail sales of consumer goods totaled 41,664.9 billion yuan,a nominal increase of 8.0%than the previous year.The retail of cosmetics totaled 299.2 billion yuan,a rise of 12.6%year on year.On one hand,the growth of cosmetics products has been kept at two-digits which exceeds the growth of GDP.On the other hand,insiders and the retail terminals are sighing their discontent.What are the problems on earth?What trend will the Chinese cosmetics industry be like in 2020?How can those brands respond to that?展开更多
In recent years,multiple online cosmetics brands have emerged in Chinese market,which are popular among young customers especially those of generation Z.For example,HFP,Perfect Diary,Florasis,Judydoll,Zeesea,Meikangfe...In recent years,multiple online cosmetics brands have emerged in Chinese market,which are popular among young customers especially those of generation Z.For example,HFP,Perfect Diary,Florasis,Judydoll,Zeesea,Meikangfendia,HEDONE and Geoskincare.It is found that except for HFP and Geoskincare,the rest are makeup brands.According to cases of investment in Chinese cosmetics industry,the makeup enterprises and brands are preferred;the funds invested in makeup brands are much higher than those in skincare and other brands.In particular,Perfect Diary has been the flavor of investment banks.展开更多
文摘The novel coronavirus pneumonia is coming to an end,and then comes the boiling summer season.Sunscreen products will soon become one of the essential products for consumers.In recent years,the demand for sunscreen is increasing,since people are gradually aware of the harm of ultraviolet to human skin.Sunscreen products realize their function mainly through inorganic and organic active ingredients,in order to prevent sunburn,light aging,and suntans.Due to the above sunscreen performances and skin-beautifying functions,sunscreen products are increasingly popular in the market.They are becoming one of the fastest growing categories in the cosmetics market.It is estimated that the global sunscreen market will expand to US$11.569 billion by 2020.
文摘Since the reform and opening-up in 1980s,China’s baby and children cosmetics industry has been budding.A historical event,the birth of Yumeijing moisture cream for children in 1980,marks the seeds of the industry.The brand also emerges as a pioneer in the local baby and children cosmetics industry.Up until the early 1990s,as people become more willing to spend,China’s baby and children cosmetics industry began toflourish.A marker is JOHNSON&JOHNSON’s inroad into Chinese market.Throughout the entire 1990s,child care brands led by JOHNSON&JOHNSON were advertising the importance of skin care for babies and children.
文摘In recent years,the development of China cosmetics industry has been tough.Many agents and insiders have been shifting to other industries after meeting with such difficulties.However,NBS released the latest retail data on January 20,2020 that the retail sales of consumer goods totaled 41,664.9 billion yuan,a nominal increase of 8.0%than the previous year.The retail of cosmetics totaled 299.2 billion yuan,a rise of 12.6%year on year.On one hand,the growth of cosmetics products has been kept at two-digits which exceeds the growth of GDP.On the other hand,insiders and the retail terminals are sighing their discontent.What are the problems on earth?What trend will the Chinese cosmetics industry be like in 2020?How can those brands respond to that?
文摘In recent years,multiple online cosmetics brands have emerged in Chinese market,which are popular among young customers especially those of generation Z.For example,HFP,Perfect Diary,Florasis,Judydoll,Zeesea,Meikangfendia,HEDONE and Geoskincare.It is found that except for HFP and Geoskincare,the rest are makeup brands.According to cases of investment in Chinese cosmetics industry,the makeup enterprises and brands are preferred;the funds invested in makeup brands are much higher than those in skincare and other brands.In particular,Perfect Diary has been the flavor of investment banks.
